belanja.mobi — Mobile Shopping Intent Engine For Indonesia

Build belanja.mobi as a mobile-first commerce-intent engine: promo discovery, price-drop alerts, seasonal sale war rooms, and affiliate conversion infrastructure for Indonesian shoppers.

Final Stack

• Frontend/App: Next.js
• Reason: dynamic deal feeds, user watchlists, alerts, price histories, and campaign state need application logic
• Core backend: deal ingestion, price history store, voucher engine, alerting, and affiliate routing system

Category Ambition

Do not aim to be “another deal blog.”

Aim to become:

• the mobile shopping homepage for promo-first Indonesian buyers
• the place users check before checkout
• the deal-alert engine that owns major sale days and repeat purchase intent

Core Wedge

• mobile-native UX
• localized marketplace coverage
• better urgency and alert mechanics
• price-history trust layer

Product Surface

Daily deal engine

• marketplace deal feed
• category and brand pages
• sale-event landing pages

User retention

• saved products
• price-drop alerts
• sale reminders
• Telegram/WhatsApp alert routing

Intelligence layer

• price history
• “good deal” scoring
• brand and category watch pages

Revenue Model

• affiliate commissions
• featured placements
• ads on large free traffic surfaces
• voucher partnerships

AI Automation

• detect fake vs real discounts
• summarize why a deal matters
• cluster deals for buyer personas
• generate sale-event landing pages quickly

Build Roadmap

Phase 1

• today’s deal feed
• category pages
• affiliate routing

Phase 2

• watchlists
• alerts
• price history

Phase 3

• personalized feed
• merchant tools
• promo marketplace

Final Thesis

belanja.mobi should become a shopping-intent machine, not a content site with coupons attached.