wmi.co.id — International Delegation, MICE, And Study Mobility Operator
Build wmi.co.id as the flagship digital front door of PT. Wahana Mitra Intermedia for official-feeling international participation programs: cultural missions, choir and performance delegations, expo participation, study tours, institutional visits, and student mobility support.
Final Stack
Primary stack: Hugo
Reason: trust, authority, and conversion are the main goals; most pages are static program pages, company profile pages, and inquiry funnels
Dynamic layer: form handling, CRM routing, and applicant tracking via lightweight APIs or external systems
Category Ambition
Do not present WMI as “travel agency plus forms.”
Position it as:
the Indonesian operator for structured overseas representation
the organizer that makes schools, communities, and delegations feel official abroad
the bridge between event participation, handling, and educational mobility
The ambition should be:
“If an Indonesian group wants to represent itself abroad, WMI should be the first serious operator they find.”
Core Business Lines
1. Delegation and cultural missions
dance, choir, performance, and parade teams
cultural exchange missions
international showcase participation
2. MICE and official participation
expo and exhibition participation
business or institutional visit handling
pavilion or delegation support
3. Study mobility
study tours
school visits
short-course and pathway support
selected student placement coordination
Revenue Engine
This business is not ticket-margin only.
It is package-driven and service-layered:
registration fee
participant package fee
handling fee
visa and document support
accommodation and local transport margin
training/orientation fee
institutional commission and partnership fee
optional costume/uniform/media packages
Product Surface
Public site
flagship brand story
program categories
trust signals
destination/event landing pages
institution inquiry and participant registration
Program pages
who it is for
what is included
what is excluded
timeline
payment structure
FAQ and credibility layer
Internal ops layer
application records
batch/group participant tracking
document status
interview/selection notes if relevant
accommodation and visa checkpoints
Funnel Design
Institutional path
school / organization inquiry
proposal request
consultation
program customization
Individual/group participant path
register interest
submit required profile/portfolio
pass selection if required
confirm package
complete payment and document steps
AI Automation
proposal drafting by country/program type
participant FAQ handling
itinerary and orientation pack generation
checklist generation by destination
participant-status summaries for ops teams
Growth Strategy
build authority through flagship destination/program pages
publish completed mission stories and photo documentation
create separate landing pages for choir, dance, expo, sports, and school markets
partner with schools, communities, local governments, and arts organizations
Build Roadmap
Phase 1
company profile
core program pages
inquiry forms
flagship trust pages
Phase 2
destination/event landing pages
participant registration workflows
internal ops dashboard
Phase 3
school/institution portal
alumni/community layer
repeat-program and annual delegation pipeline
Final Thesis
wmi.co.id should feel like a serious international participation operator, not a brochure for generic travel services.